Jeff Honaker

Sr Director of Marketing

Jeff’s love of design, art, and marketing started at the early age of six after winning a bicycle through a local supermarket coloring contest. In the decades that followed, his passion has continued to grow.

Jeff’s education includes a Bachelor of Fine Arts in Illustration from the California State University at Fullerton. He enjoyed it so much, he decided to stick around and receive a second BA in Graphic Design. With almost enough credits for a third degree, he decided to move on and begin his journey into the agency world.

Whether it was as a Senior Designer, later as a Chief Creative Officer and Co-owner of his own marketing agency, or his current position at BALANCE, Jeff has always spent time creating. With an aptitude for creative problem-solving, he loves a challenge.

Throughout his career, he has created successful marketing promotions and developed innovative marketing products including syndicated youth marketing programs, family-focused financial education, and literally thousands of print and digital marketing pieces. In addition, Jeff has managed internal and external creative teams across disciplines such as brand development, animation, social media, web/CMS/database development, and mobile marketing.

During his time at BALANCE, Jeff has continued to develop strategic marketing material for BALANCE and our B2B partners including videos, direct mail, training, web content, presentation collateral, display booths, and trade ads.